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Wave 1 (Summer 2024)

THE UNIVERSITY OF SOUTH CAROLINA AI INDEX, SUMMER 2024

This is a survey focused on measuring the use and perception of artificial intelligence (AI) in communication within the United States. The survey explores various aspects of AI, including its impact on news consumption, social media engagement, and professional tasks related to communication.

Table of contents

  • Summary
    • Executive Summary
    • About this initiative
    • How We Did This
  • Media use patterns
    • Media use patterns
    • Science & AI
    • General perceptions about AI
  • CHATGPT & other AI tools
    • CHATGPT & other AI tools
    • Using AI tools for different tasks
    • ChatGPT vs. other AI assistants
    • AI tools across industries
    • The effects & challanges of using AI tools
    • Using AI tools for communication
  • The future of jobs in communication
    • The future of jobs in communication
    • Ethical considerations in using AI tools
    • AI helps or hurts?
  • The effect of AI in journalism and politics
    • The effect of AI in journalism and politics
    • Confidence in institutions & MEDIA
  • Sampling, Credits
    • Descriptives of the sample. Weighting
    • PHOTOGRAPHY CREDITS

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College of Information and Communications · University of South Carolina

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